About WhosOnLocation

About Us

Our mission is to be the top cloud-based people presence solution for enterprise-scale organizations. This means more than just delivering a deep, multi-functional and user-friendly product. It’s equally important to us to craft a customer experience so seamless and enjoyable that you’ll be blown away.

To achieve this, we live by our core values every day. We keep both our workplace and customer interactions authentic, breathe innovation and tackle every project or challenge as a team. This makes us lean, agile and responsive – so we can deliver on what we say, when we say.

Our Story

From the back of a combi van…

Inspired by a chaotic building evacuation, Founder and CEO Darren Whitaker-Barnett thought there must be a smarter way to account for people in an emergency.

And so WhosOnLocation Version 1 was born – in the back of a combi van while Chief Technology Officer Tom Peck was traveling around Croatia.

Right from the start we listened to every customer and took a hands-on approach. Bootstrapped and self-funded, we designed in the manner of the Lean Startup revolution that inspired us; building step-by-step, releasing often and learning from each product release.

To an innovative multi-national business delivering a world-class service

Today we remain a Wellington, NZ headquartered company with sales and support teams in San Francisco, and London, and an extensive global Channel Partner network. You’ll find WhosOnLocation customers in the US, Canada, Australia, the UK and 40 other countries around the world.

Our software is always evolving. We continuously improve our application responding to ever-changing technology and work environments whether by adding features, adapting to regional habits or integrating new smart notifications.

We continue to stay true to ourselves, to you, and to the people whose safety and security matters to you. We’re always here to help or to listen. Drop us a line or flick us a tweet!


WhosOnLocation founded

After experiencing a poorly-considered and chaotic evacuation, Darren Whitaker-Barnett’s vision was to create a tool that would make both people presence and evacuation management seamless.

In August 2012, Darren founded WhosOnLocation. The first version of the cloud-based visitor and evacuation management tool was built by Chief Technology Officer Tom Peck – from the back of a combi van while traveling in Croatia.

By the end of the year, WhosOnLocation had 200 customer locations, had been voted a Red Herring Asia Top 100 innovator and had integrated with Tyco Fire and Alarm Monitoring to expand the product.


1 million sign-ins!

One year later, in December 2013, 1 million people had signed into a location using WhosOnLocation.


Staff increases and mobile apps launched

In January, the WhosOnLocation mobile app launched to both iOS and Android users. WolMobile is an extension of the desktop browser app, and is an even easier way to manage employee and contractor presence right from your mobile device.

WolEvac, the world’s first roll-call mobile app for employees, contractors, and visitors, was released later that year. Between March and June, the FTE staff members doubled from 3.5 to 7.

2016 & 2017

Ranked in Deloitte Technology Fast 500TM Asia Pacific

Deloitte Fast 500 banner

A busy year!

In May, we released the WhosOnLocation API, empowering our customers to leverage their visitor and customer data with external applications. We also launched WolPass, a feature that allows visitors to sign-in easily with their mobile phone.

By the numbers...

  • 6,000+ front of house staff (receptionists, lobby managers and concierges) use WhosonLocation, globally
  • 2,700+ visitor kiosks deployed globally using WhosonLocation
  • 25 million+ people movements tracked into and out of locations globally
  • 50/50 male/female Advisory Board


A snapshot!

Some big things happened for WhosOnLocation in 2018. We have moved into a bigger, shinier new office in New Zealand, and our American office is now operational! We have been chosen as the visitor management solution for a major government-backed tech organization and we also integrated with Brivo’s cloud access control software to offer a more advanced safety and security functionality to our people presence software.

By the numbers..

  • 43 countries use WhosOnLocation to track visitor, contractor and employee movements.
  • 33% staff increase
  • 165 new features across 16 releases
  • 0 data breaches


What a year!

It was a pretty incredible year here at WhosOnLocation! We released a significantly enhanced WolMobile app, formed partnerships with Sharp in Europe and Johnson Controls in North America, our team in New Zealand and the US have continued to grow, and on top of all that we achieved our long-term goal of becoming ISO27001:2013 certified.

By the numbers...

  • 215 new features across 12 releases
  • 12 languages supported across our Kiosks
  • 35 million people movements tracked
  • 600,000 employees kept safe with WhosOnLocation

Management Team

Darren Whitaker-Barnett – Founder, Director, CEO (MDP)

Darren leads WhosOnLocation with a wealth of professional (and personal) experience under his belt.

Before he was 23 he had jumped out of a plane, started his first business, represented his country in sport, completed 30 hours flying time as a trainee pilot and created a TV commercial that aired on nationwide TV.

Prior to founding WhosOnLocation, Darren served on the management team at Meridian Energy, and has been directly responsible for building hundreds of millions of dollars of new revenues in the technology, FMCG and energy sectors.


Tom Peck – Chief Technology Officer

Tom is responsible for managing application innovation.

Before building WhosOnLocation, Tom was the Technical Lead at a successful London-based digital creative agency. In this tenure there, he managed a range of successful projects from simple promotional websites to complex online platforms servicing hundreds of thousands of visitors.

Outside of the office, Tom runs 80km per week to build up the stamina that will be required once his three young girls become teenagers.

Andrew Thompson – Chief Security Officer

Andrew manages all things server and hardware and brings to WhosOnLocation a wide range of skills in the IT space.

Andrew has extensive experience in deploying fast and robust internet services, from a single transaction right up to a load balanced multi-server solution.

Bridie Kruck – Chief Marketing Officer

With a passion for customers, driving results, a love of people and working together to achieve business objectives Bridie leads our marketing team.

Bringing a wealth of experience and knowledge from senior roles in high profile national organisations as well as successful start-ups within telecommunications, electricity and SaaS industries.

A lover of adventures and coffee and a miniature schnauzer called Moe.

Matthew Chowen – Chief Financial Officer

Matthew, is our CFO and a high growth SaaS finance specialist.
Since arriving in New Zealand in 2013, he has worked with numerous Wellington based SaaS businesses in an Advisory / CFO capacity. Originally from the UK, Matthew has wide ranging experience across finance, banking & technology having previously held diverse roles at PwC, Lehman Brothers, Barclays and Deloitte.

Matthew is a UK qualified Chartered Accountant and has a Masters Degree in Economics.

Dolly Sommer – Inside Sales, North America

Dolly joined WhosOnLocation as our first US employee in 2019. With her passion for assisting businesses in creating safer work environments she will be working with our clients in North America and Europe.

During her free time she loves exploring all California has to offer, spending time with friends and her cat, Ruca.

Lindsay Harn – Channel Relationship Manager

Lindsay joined WhosOnLocation originally in our Wellington, New Zealand office, but as a native American made the move back stateside in 2017 and now leads our North America sales and support function.

With over 10 years experience in customer service and sales Lindsay was born to help. She has a passion for creating amazing customer experiences and is always going above and beyond to help her customers.

James Hutchens – Sales, Asia/Pacific

James joined the company in 2019 and is responsible for helping our Asia/Pacific clients purchase and implement WhosOnLocation.

In between part-time study, outside of work James enjoys running, free diving and watching rugby or cricket.

David Knight – Advisor, Sales

David loves helping people achieve the things they want to achieve. It’s why sales has been such a good fit for him – helping clients get stuff done is really what inspires him.

Outside of work David enjoys community sport.  Most weekends he can be found on the sideline of kids sports, on a bike, in the ocean, playing golden oldies rugby or refereeing club rugby.


Bridie Kruck

Stacey Horne

Stacey is currently CEO of Noel Group Inc., a Houston, Texas based holding company. Stacey is a relationship oriented executive with over 35 years’ experience in business creation, development and acceleration; intellectual property creation and stewardship and business consulting acumen across multiple industry sectors. He has founded / co-founded 14 companies and assisted in growing numerous others in a collaborative win-win fashion.

Stacey serves on multiple boards in commercial and non-profit businesses and has served the Houston Technology Center in mentoring roles and screening committees in the energy and IT industries.

Paula Jackson

Paula brings a wealth of knowledge and global experience from cloud and traditional IT, telecommunications and banking sectors. She has held leadership and executive positions at ANZ, Spark (formerly Telecom), Vodafone and most recently Xero, where she was GM Marketing for 5 years.

As well as sitting on several boards, Paula has a consulting business, providing marketing, governance, advisory and mentoring expertise to a range of NZ based organisations including technology start-ups and early growth phase businesses as well as not for profits.

Customer Support

24/7 support is available from your friendly customer care team. Better yet, this is included in your annual license with no extra online service fees.

30 Day Free Trial

You get access to all features and Add-ons. No credit card required. Post trial all of your customizations, data, and actions remain intact if you continue on to License.

Access Online

As a cloud-based solution there is no software to download. Simply log on from any browser; allowing you to deploy and manage multiple locations, anywhere in the world.

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© WhosOnLocation 2021